Archive for google analytics

Video Tutorial: Integrate with Google Analytics

Google AnalyticsGoogle Analytics gives you in-depth statistics that allow you to track detailed user behaviors on your website. Follow the guidance in this video tutorial to learn how to integrate your website with Google Analytics:

Login to your Google Analytics account here:
https://analytics.google.com/analytics/web/

Check out Cat’s Level 3 self-hosted WordPress E-Course and learn how to:

  • install and use the Style Manager plugin, which will give you an easy way to modify some of the styles on your site.
  • add custom styles to your child theme stylesheet using CSS
  • optimize your home page for search engine optimization (SEO)
  • schedule your posts and create a blog broadcast with AWeber
  • install and setup WooCommerce with your existing paypal account

use coupon code 20%off to receive 20% off the price of Level 3!

This tutorial is part of a series of e-courses created by Cat Scholz to empower you with using the self-hosted version of WordPress to achieve your internet marketing goals. Get more information and/or sign up:

Checkout Level 1 (free)
Checkout Level 2 (on sale)
Checkout Level 3 (on sale)

Why use WordPress (self-hosted)?

There are many great reasons to use a self-hosted version of WordPress for developing your website and blog.  Here are my top 10:

  1. Google loves WordPress (and blogs in general) because search engines favor sites that have regularly created fresh content.  See my post on SEO.
  2. WordPress is interactive.  Visitors can comment on pages and posts.  You can create a community around your business with your site.
  3. You can organize content with categories and visitors can view or subscribe to the categories they want to.
  4. You can automatically sync your content to social websites such as Facebook with the RSS feed.
  5. WordPress sites can be translatable into many languages.
  6. WordPress sites are easy to update (far easier than reglular html or Joomla).
  7. Multiple authors and editors can contribute to writing content and posting photos or video (you can DELEGATE!)
  8. You can add PayPal buttons or a shopping cart to monetize your site (you can MAKE MONEY!)
  9. You can embed video from YouTube easily (YouTube is second to Google as a search engine now!)
  10. WordPress is open-source and is constantly evolving (it’s always getting better!)
  11. OK one more: WordPress is easy to learn!

There are more advanced reasons that concern templates, tags and permalinks, but the 10 reasons listed above should satisfy most folks who need a fast and easy way to get their business website up and running.

Here is a screenshot of what WordPress looks like from the back-end:

Live in Nevada County and want to learn more about WordPress in person?  Come to my free class.

Design Portfolio: Heal Your Mind, Rewire Your Brain

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Patt Lind-Kyle has created a book and companion CD set to support people in changing their lives for the better.

Her WordPress website incorporates the following features:

  • Blog
  • YouTube Channel
  • Social Media Icons linked to Social Media sites
  • Free MP3 incentive for joining email list
  • WordPress as fully-functioning website/CMS
  • Custom graphic design and layout to match product branding
  • Embedded audio players for interviews and samples of work
  • SEO techniques
  • Re-sizable fluid width for different screen sizes
  • Facebook Fan box
  • Dark background with light text color (to match product)
  • AWeber email marketing with Blog Broadcast feature
  • Blog sync with Facebook Page and Twitter account
  • Google Analytics reports within WP dashboard and by email
  • Automatic weekly Database backups
  • Plugins: Spamblocker, Security, Super Cache (for faster load time)
  • Feedburner RSS feed optimization
  • Teleseminar Registration possibilities for the future

What do you think of Patt’s website?  Leave me a comment.

Here to help you make your finest dreams come true,

-Catherine

Stats for WordPress: Analytics or WP stats?

One of my clients just asked me if there was a way to see how many people were visiting his WordPress blog each day and my answer is yes!  There are 2 ways I recommend:

1) Google Analytics and 2) WordPress.com stats

Google Analytics is by far the most in-depth, comprehensive stats provider.  It is very useful for when you want to employ search engine optimization techniques.  However, sometimes it’s just TMI (too much information!).

WordPress.com stats is a wordpress plugin that gives you the basics in your dashboard – how many visits, keywords people used to find you, the links they clicked on while they were there, etc. Here is a screenshot of my wp.com stats since I started my e-newsletter:

stats

Which to use? Both.

Generate and schedule a weekly Google Analytics report to be delivered to your email inbox for the more detailed information – what country visitors are from, how long they were looking at your site, bounce rate, what browser they used, etc.  And add WordPress.com stats to your dashboard to get the basic facts.

If you have found this information helpful, please let me know by leaving a comment on this blog post!

Here to help you make your finest dreams come true,

– Catherine

Measure your site’s effectiveness with Google Analyticator

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This free WordPress plugin makes it super easy to install the necessary Google code so you can access the valuable information provided by Google Analytics.  First, install the plugin through your WordPress plugin installer.  Next, create a Google Analytics account.  Then, go into the Google Analytics settings:

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Enable the plugin and copy and paste your Google Analytics ID (looks like UA-XXXXXX-X) into the plugin settings.

Now you are good to go!  You can access your stats by logging into Analytics and/or by generating a report.

For more free WordPress tips by email, subscribe to my e-newsletter:

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