Archive for Video Tutorials

Video Tutorial: Installing and using the iThemes Builder Style Manager plugin

This video takes you through the basics of installing and using the iThemes Builder Style Manager plugin, which gives you a simple interface with which to customize colors, fonts and more on your iThemes Builder site. The style manager plugin comes with your purchase of iThemes Builder. You will need to download the Style Manager plugin from your iThemes member panel in order to install it on your site.

Style Manager allows you to affect many different areas of your site, however, it does not touch everything. Learn how to add custom styles to your child theme stylesheet using CSS (which stands for cascading style sheet) code. The beauty of playing with CSS is that if you make a mistake, your site may look funny, but it won’t break completely like it could with editing PHP code (the code WordPress is built in).

Visit this tutorial for guidance with adding custom CSS styles to your theme’s stylesheet.

This tutorial is part of a series of e-courses created by Cat Scholz to empower you with using the self-hosted version of WordPress to achieve your internet marketing goals. Get more information and/or sign up:

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Video Tutorial: Scheduling Posts

Scheduling PostsDo you get brainstorms for your blog ideas all at once? Did you know you can create draft blogs and schedule them into the future? Watch this video to learn how to schedule your WordPress (self-hosted) posts for future delivery to your subscribers:

Then visit these 2 tutorial posts to learn how to use AWeber to create your blog broadcast and brand your email template:

Tutorial: Email Marketing with AWeber

Make a Blog Newsletter with AWeber

This tutorial is part of a series of e-courses created by Cat Scholz to empower you with using the self-hosted version of WordPress to achieve your internet marketing goals. Get more information:

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Video Tutorial: What is WordPress and what are the differences between .com and .org?

What is WordPress?What is WordPress? It’s a free, open-source software that, when installed on a hosting server (such as SiteGround), allows the website owner to build his/her own website using a theme (such as iThemes) and plugins (there are many to choose from).

It is important to make the distinction between the free version available at WordPress.com and the self-hosted version available through WordPress.org (and through your web host). The free version available at WordPress.com is limited in functionality, however it is a great to place to get started learning it.

This video will help you understand what WordPress (the self-hosted version) is:

and this video will take you through the differences between WordPress.com (free hosting, limited functionality) and WordPress.org (self-hosted version which allows you to use plugins and have a shopping cart):

This tutorial is part of a series of e-courses created by Cat Scholz to empower you with using the self-hosted version of WordPress to achieve your internet marketing goals. Get more information and/or sign up:

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Video Tutorial: Integrate with Google Analytics

Google AnalyticsGoogle Analytics gives you in-depth statistics that allow you to track detailed user behaviors on your website. Follow the guidance in this video tutorial to learn how to integrate your website with Google Analytics:

Login to your Google Analytics account here:
https://analytics.google.com/analytics/web/

Check out Cat’s Level 3 self-hosted WordPress E-Course and learn how to:

  • install and use the Style Manager plugin, which will give you an easy way to modify some of the styles on your site.
  • add custom styles to your child theme stylesheet using CSS
  • optimize your home page for search engine optimization (SEO)
  • schedule your posts and create a blog broadcast with AWeber
  • install and setup WooCommerce with your existing paypal account

use coupon code 20%off to receive 20% off the price of Level 3!

This tutorial is part of a series of e-courses created by Cat Scholz to empower you with using the self-hosted version of WordPress to achieve your internet marketing goals. Get more information and/or sign up:

Checkout Level 1 (free)
Checkout Level 2 (on sale)
Checkout Level 3 (on sale)

Video Tutorial: Add a favicon to your iThemes Builder website

What is a favicon? It’s the tiny, 16 x 16 pixel image in the corner of your browser tab. Web browsers display your favicon in bookmarks as well. In this video tutorial, I will show you how to add a favicon to your site using the iThemes Builder theme settings. Follow the guidance in this video:

This tutorial is part of a series of e-courses created by Cat Scholz to empower you with using the self-hosted version of WordPress to achieve your internet marketing goals. Get more information and/or sign up:

Checkout Level 1 (free)
Checkout Level 2 (on sale)
Checkout Level 3 (on sale)

Video Tutorial: Make sure your website is responsive

Responsive ViewsIs your website responsive? Does it look good on laptops, tablets and mobile devices?

In this video tutorial, I will show you how to preview your website on a desktop from the perspective of smaller devices such as laptops, tablets and mobile devices.

Keep in mind, there is no substitute for looking at your website through an actual device. Watch:

This tutorial is part of a series of e-courses created by Cat Scholz to empower you with using the self-hosted version of WordPress to achieve your internet marketing goals. Get more information and/or sign up:

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Video Tutorial: Make your home page unique from your other pages

In this video, I take you through the process of duplicating your default layout, titling it “Home” and applying the layout to your home page. This allows you to display a unique sidebar on your home page or any other page you wish to create.

Learn how to view your website through the eyes of different devices.

Video Tutorial: Edit your default layout

In this video, you will learn how to edit the default layout that comes with iThemes Builder Air.

Bonus: I also show you how to create a sitewide footer!

This video takes you through using the iThemes Builder layouts in detail:

This video takes you through creating a layout from scratch:

This video takes you through creating views:

And this video takes you through using extensions (these are like mini-themes):

Learn how to make your home page unique from your other pages.

Video Tutorial: Widgets

widgetsWhat is a widget? A widget is very simply, a small amount of code. With WordPress, you can place a widget, or a bit of code, into any “widgetized” area on your website. In most cases, this would be a sidebar. The core WordPress software gives you a set of widgets and plugins can give you more widgets as well. Here is a video tutorial that shows you how to use widgets:

This tutorial is part of a series of e-courses created by Cat Scholz to empower you with using the self-hosted version of WordPress to achieve your internet marketing goals. Get more information and/or sign up:

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Video Tutorial: Web-friendly images and the WordPress media library

Before you upload an image to your media library, be sure that the image is web-ready. What does this mean? There are a few factors involved:

  • Image size – your image, in most cases, will be no wider than the width of your layout. The exception to this is if you have an image that you want to display at the entire width of the screen (outside of the bounds of your layout or container). So if your container width is 960 pixels (the standard width for a website), then you can size your images to 960 pixels wide or less. When you upload your image to your WordPress media library, WordPress will auto-generate multiple sized versions of your image and give you those size options to choose from. See the video tutorial at the bottom of this post for detailed guidance with using the WordPress media library.
  • Image quality – make sure the resolution of your image is at or around 300 dpi (dots per square inch) to ensure your images display well on all types of displays, including the modern retina displays.
  • Image format – save your image as a .png or .gif for an image that has some parts of it that are transparent (that means that whatever is behind the image on the page will show through). Use the .jpg format for a solid image without transparency.

This video tutorial will take you through the basics of using your WordPress media libary:

And this video will show you how to add your web-ready images to pages and/or posts:

And lastly, this article from the WordPress.org codex shows you how to make a simple image gallery without using a plugin:
https://codex.wordpress.org/The_WordPress_Gallery

Jetpack’s Carousel feature can turn your native WordPress gallery into a nice full-screen slideshow.

This tutorial is part of a series of e-courses created by Cat Scholz to empower you with using the self-hosted version of WordPress to achieve your internet marketing goals. Get more information and/or sign up:

Checkout Level 1 (free)
Checkout Level 2 (on sale)
Checkout Level 3 (on sale)