Tag Archives: catherine scholz

Why use WordPress (self-hosted)?

There are many great reasons to use a self-hosted version of WordPress for developing your website and blog.  Here are my top 10: Google loves WordPress (and blogs in general) because search engines favor sites that have regularly created fresh … Continue reading

Posted in General How-To, Google, PayPal, RSS Feed Optimization, SEO, YouTube | Tagged , , , , , , , , , , , , , , , , , , | 4 Comments

Design Portfolio: Heal Your Mind, Rewire Your Brain

Patt Lind-Kyle has created a book and companion CD set to support people in changing their lives for the better. Her WordPress website incorporates the following features: Blog YouTube Channel Social Media Icons linked to Social Media sites Free MP3 … Continue reading

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Add an admin friend to your Facebook Page

This video teaches you how to add an admin to your Facebook page and is the first of a series of short video tutorials I will be making about how to use WordPress, Facebook, Twitter and more. Watch the video.

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What NOT to do with Facebook

This post is about Facebook Page Suggestion Requests and how to use them appropriately. Continue reading

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Free Facebook tip: shorten your URL

Facebook Pages are an important piece of your overall social media marketing strategy. With a FB page, you can publish your blog content to people who have subscribed to your page by becoming a fan.

Here a free Facebook tip: Once you have more than 25 FB fans, you can shorten your Facebook Page url.

Continue reading

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Back yourself up: The 3 top reasons to back up your WordPress site

Why backup? 1) hosting companies disappear 2) servers crash 3) code gets corrupted Ok, so I convinced you.  Now if you’re like most people, you’ve got 2 tasks ahead: To backup your database, use the WP-Database-Backup plugin.  Before I discovered … Continue reading

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Stats for WordPress: Analytics or WP stats?

One of my clients just asked me if there was a way to see how many people were visiting his Wordpress blog each day and my answer is yes! There are 2 ways I recommend:

1) Google Analytics and 2) Wordpress.com stats

Google Analytics is by far the most in-depth, comprehensive stats provider. It is very useful for when you want to employ search engine optimization techniques. However, sometimes it’s just TMI (too much information!).

Wordpress.com stats is a wordpress plugin that gives you the basics in your dashboard – how many visits, keywords people used to find you, the links they clicked on while they were there, etc. Here is a screenshot of my wp.com stats since I started my e-newsletter:

Which to use? Both. Continue reading

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The problem with using Feedburner for email marketing

The one major drawback with using Feedburner for email marketing is that you cannot edit the email template (which means you can’t add custom links back to your site or any custom branding besides your photo). Let Catherine create a custom branded e-newsletter for your business. Continue reading

Posted in Email Marketing Tips, Plugins, RSS Feed Optimization, Social Media Strategies, Twitter | Tagged , , , , , , , , , , , , , , | Leave a comment

Social Media online course with Brenda Horton

Getting Started with Social Media for Small Business

An in-depth BEGINNER’S GUIDE
to Social Media: Twitter, Facebook, and Blogging.

This is a 4 part online self-paced training series designed specifically for small business owners who feel overwhelmed with social media and don’t know where to start.

Price: $99
This Self-Pace Training goes online:
Friday, October 9th, 2009 Continue reading

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Twitter has a new widget

If you look at the sidebar of my website and scroll down, you will see a Twitter widget that shows my most recent tweets. Twitter recently updated their widgets so you can customize the colors to match your site. To get the code for your Twitter widget, log into Twitter.com, go to “Settings” and underneath the “More Info URL” field, click on the link that says, “You can also add Twitter to your site here.” From there, you can choose if you want a widget for your website, Facebook, or MySpace and what colors you would like to use in your widget. Continue reading

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